The proven, accessible solutions for today's tech market challenges

Think big. Start small. JUMPSTART YOUR TECH MARKETINg.

Marketers and leaders face tremendous challenges every day, delivering results for complex and ever-changing organizations. Hybrid and remote work models have complicated things even more and made it difficult to progress against goals. Challenges include shortened attention spans, practical, here-and-now business priorities, fewer in-person interactions, and more.  

But these challenges don't mean you have to throw everything out—slight changes can make a big difference.

If you're looking for proven "Start small" ideas to spark your tech marketing efforts, check out our starter solutions below.

 

which challengeS ARE YOU CURRENTLY FACING?

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Confusing technical visuals

Your technical materials are complex, and no one seems to understand them. You want to simplify them, but you don't know how to do it without investing a ton of time and resources.

MIXED MESSAGES

Your value proposition and messaging aren't meeting your high expectations. They're falling flat in the field, and you have limited time and budget to make them work.

Not connecting with THE BUSINESS

The feature-oriented sales content you're providing to the field isn't resonating with business decision makers. You want to drive productive conversations with those BDMs, but don't know where to start.

 

INCONSISTENT PRESENTATIONS

Multiple contributors and mystery slides from who knows where have resulted in a “Frankendeck”—a presentation monster. You want a cohesive deck but don't have time to manage all the moving pieces.

Uninspired Events  

Remote and hybrid work models have turned many events into completely different environments for presentations. Without a room full of people, or face-to-face interactions, many virtual events can feel uninspired. After all, it's hard to get people separated from you by a screen excited when they've already been sitting at their computer for hours.

Lengthy Decks

Whether virtually or in person, sellers and customers are barely making it through your presentations before people start to tune out. Your pitch is too long and complicated, making it hard for the audience to understand how you can help them achieve their objectives.

 

LOW PRESENTATION SCORES

Audiences aren't responding to your presentations as enthusiastically as you hoped. The scores are proving it, but you worry about getting an outside partner up to speed.

Unused materials

The field isn't using the materials your teams provide as you'd hoped. You want to start over again, but you're concerned about the time frame and brand consistency.

Too Future-Focused

It's often the case that your customers are no longer sitting across the table from you, dreaming about the future. They're off on their own, figuring out how to adapt to today's changing business climate. Your long-term, vision-oriented messaging could be missing the mark—even if you can capture their attention.

 
 

How can we help you?

Let’s connect and discuss our affordable starter solution packages.